Graj + Gustavsen is a think tank and brand transformation agency focused on driving growth and enhancing value for our clients.
The Company Behind the Company 2024:
Graj and Gustavsen partners with Brand Owners, Investors and Operators to maximize their brand value by creating, extending & rejuvenating businesses and brands.
Recent Blog Posts:
The Company Behind the Company 2024:
Graj and Gustavsen partners with Brand Owners, Investors and Operators to maximize their brand value by creating, extending & rejuvenating businesses and brands.
Recent Blog Posts:
CLIENTS + PARTNERS
G+G provides an array of services for a diverse range of clients.
We’re proud of the success stories and relationships we have built with our clients and partners over the years.
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PRESS
Timberland PRO launches new category to shoe unsung heroes of the hospitality industry
When Timberland PRO was born in 1999, we expanded the brand to specifically create premium and innovative footwear and apparel.
New York, N.Y. — Timberland PRO, the brand’s line of footwear and apparel designed to deliver comfort, durability and performance for skilled trade professionals, is stepping into a new category with the introduction of hospitality footwear. The New Hampshire-based brand launched the new Burbank collection with an intimate pizza making event.
FashionUnited spoke to Ryan Murphy, Brand Marketing Director at Timberland, about the gap in the shoe market that motivated the launch. “Why should hospitality workers swap out their favorite sneakers for the new Timberland styles?”
PRESS
NFL Hall of Famer TERRY BRADSHAW and Family Retain G+G as Branding & Licensing Agency
Terry has many passions & life experiences he wants to share with his extended fanbase through this partnership with Graj + Gustavsen.
New York, N.Y. — Bradshaw Whitener, doing business as Bradshaw Brands, announced this week that it has retained G+G as its branding & licensing agency to identify and secure brand-right business opportunities across multiple industries and categories. As part of the licensing initiative, G+G will be reimagining the Bradshaw Brand for a new generation of consumers.
PRESS
MANNA: This Genius App Basically Grocery Shops for You
Recipe app Manna makes grocery shopping effortless so you have one less thing to worry about
New York, N.Y. — I love flipping through recipes to find exciting new things to cook – if I didn’t, I probably wouldn’t work at a food magazine, right? – and I love actually cooking. But the stuff in between, all the steps from shopping list making to mise en place, can be kind of a drag, especially on busy weeknights when I would much rather spend any free window of time I can claim for myself chilling with a glass of rosé than braving the supermarket parking lot. Enter Manna. Already a very cool recipe-discovery app, it’s just added a shopping functionality that makes shopping effortless.
PRESS
MAVERICKS & LEGENDS: Simon Graj, The Co-founder Of Graj & Gustavsen
MR magazine shares profiles of industry execs whose vision, creativity, and courage continue to inspire us.
New York, N.Y. — Today’s thought leader is Graj & Gustavsen co-founder Simon Graj, whose brand transformation agency has guided numerous brands – both established and up-and-coming such as the new footwear line Pinnz – through a changing and challenging marketplace.