Levi’s: Unlocking Brand Value
G+G worked closely with Levi’s brand stakeholders to create a brand platform that captured and codified the timeless spirit of the 165 year old denim brand. We established a licensing platform, guidelines, and tools that enhanced brand value, created new revenue streams, and authentically extended the brand into new products and experiences.
![G+G_LEVIS_700x520_01](https://ggny.com/wp-content/uploads/2019/10/GG_LEVIS_700x520_01.jpg)
![G+G_LEVIS_700x520_02](https://ggny.com/wp-content/uploads/2019/10/GG_LEVIS_700x520_02.jpg)
![G+G_Levis_Top](https://ggny.com/wp-content/uploads/2019/10/GG_Levis_Top-800x800.jpg)
![G+G_LEVIS_700x520_04](https://ggny.com/wp-content/uploads/2019/10/GG_LEVIS_700x520_04.jpg)