The Company Behind the Company

Since 1989, Graj + Gustavsen has partnered with brand owners, investors and operators to maximize brand value and create brand experiences that resonate and connect deeply with customers.

The heart of what we do is in our process, driven by discovery and integration of all brand touch-points.

G+G is a strategic and creative brand consultancy that delivers vision-to-venture products for brand and business growth in the areas of strategy, design, brand extension, and consumer experience.

Through our teams and our process, we help brands clarify their reason for being and flourish in a complex marketplace.

Aligning Brand Truth with Market Opportunity

Our process looks at the marketplace, consumer sentiment, and the inherent strengths and opportunities in a brand.

Our process is driven by discovery and integration of all brand touch-points. The power of our process is that it enables all brand stakeholders to envision tomorrow, today.

We help brands to evolve and align with the market, create brand extensions that help brands grow revenue and market share, and build new brands from scratch based on a white space opportunities in the market.

How to see the future today – for stronger  brand positioning & better ROI.

We’re a growth + value driven think tank and brand transformation agency.