We work with businesses large and small to rethink, reimagine, and reinvent
By bringing a future vision to life, all stakeholders can see where things are headed
Our three divisions, tailored to specific client needs,
Combining rigor with creativity, we look for the Aha! moments that reveal the truth of your brand
G+G Branding
G+G Licensing
G+G Ventures
in line with where consumers and the market are headed.
and the authentic and ownable position it can hold. before investment is made in rollout.
provide unique pathways to purpose and profitability.
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We work with businesses large and small to rethink, reimagine, and reinvent
By bringing a future vision to life, all stakeholders can see where things are headed
Our three divisions, tailored to specific client needs,
Combining rigor with creativity, we look for the Aha! moments that reveal the truth of your brand
G+G Branding
G+G Licensing
G+G Ventures
in line with where consumers and the market are headed.
and the authentic and ownable position it can hold. before investment is made in rollout.
provide unique pathways to purpose and profitability.
Since 1989, Graj + Gustavsen has partnered with brand owners, investors and operators to maximize brand value and create brand experiences that resonate and connect deeply with customers.
The heart of what we do is in our process, driven by discovery and integration of all brand touch-points.
G+G is a strategic and creative brand consultancy that delivers vision-to-venture products for brand and business growth in the areas of strategy, design, brand extension, and consumer experience.
Through our teams and our process, we help brands clarify their reason for being and flourish in a complex marketplace.
Aligning Brand Truth with Market Opportunity
Our process looks at the marketplace, consumer sentiment, and the inherent strengths and opportunities in a brand.
Our process is driven by discovery and integration of all brand touch-points. The power of our process is that it enables all brand stakeholders to envision tomorrow, today.
We help brands to evolve and align with the market, create brand extensions that help brands grow revenue and market share, and build new brands from scratch based on a white space opportunities in the market.
How to see the future today – for stronger brand positioning & better ROI.